B THE CHANGE
Together we can make the difference
Every individual has the potential to be a powerful force for good. So how much more powerful can we be if we work together? As we celebrate B Corp month, it’s time to share the joy of positive change and encourage each other towards a brighter future for the planet and all its people.
How does it work
From [ADD START DATE] to [ADD END DATE], buy [ADD YOUR COMBINATION OF PRODUCTS] and conditioner at the special price of [ADD YOUR SPECIAL PRICE] in participating salons.
[IN CASE YOU HAVE A DONATION, YOU CAN ADD HERE THE DESCRIPTION. Ie: 1€ per each order will be donated to Planet Earth association, for the protection of sea whales]
Purchase with purpose
March is B-Corp Month.
As a Certified B-Corp, we believe in doing our best for the world, creating a good life for all, through beauty, ethics, and sustainability.
We have rewritten our way of doing business, looking at business as a positive force capable of generating profit and at the same time creating a virtuous impact on people and the environment.
The joy of working together
It gives us great joy to collaborate with others who share our values. One way we do this is through the B Beauty Coalition, which we launched to help improve sustainability standards in the beauty industry and which now has over 70 members.
Together we are committed to sharing knowledge and best practice in order to champion a new approach to beauty. This approach prioritises the soil as much as skin, evidence as much as ego, and impact as much as performance.
Choose your favorites
Designed for the wellbeing of every hair type, Essential Haircare is the sustainable way to create your custom hair care routine with products made using Slow Food Presidia ingredients to contribute to the planet's biodiversity.
Our B Corp journey
Becoming a certified B Corporation requires businesses to go through an evaluation process to quantify their sustainability efforts and ensure they’re putting their values into practice. When we gained our certification in 2016, we had a score of 99 and, when we recertified three years later in 2019, we had improved this to 117.4. And today, in 2024, we are happy to share that our new B Corp score is 123.5. Click on the link below to learn more.
