We believe it should count... so we've been keeping track

In 2016, the Davines Group officially became a certified B Corporation. Getting this certification is a big deal — essentially it means that our company is meeting their very high standards of performance across all areas, from employee wellbeing, to environmental impact and sustainability of materials used.

Because of this, we adhere to the highest standards of social and environmental responsibility and transparency. After becoming certified in 2016, we decided to align our company objectives with the Sustainable Development Goals (SDG's) defined in the 2030 UN Agenda — this helped guide our decisions on what new objectives and projects we should be focusing on. And for the second year in a row, B Lab has named us a 2019 Best For The World: Environment honoree. We look at business as a positive force capable of generating profit, while at the same time creating a virtuous impact on people and the environment.

Want to experience sustainable beauty in person? We love hearing about people's wonderful experiences at Davines salons — here's why you should stop by one for your next hair appointment:

Freshen up Our salon locator shows you our Sustainable Beauty Partner salons – book an appointment for some self-care this season

Unwind Take time for yourself to rest and recharge. If your hair is in need of some extra TLC, try a Davines treatment

Expert advice Get the best product recommendations for your unique hair needs

Holiday sets Take the guess work out of gifting and give the gift of sustainable beauty to your loved ones, exclusively in salons