Your Daily Dose of Everything Award-Winning Hair Every DaySoftness, shine, and control in one iconic do-it-all formula
- DEDE
Delicate daily products for all hair types
- NOUNOU
Nourishing products for highly-processed, damaged hair
- LOVE Smoothing
Smoothening collection for wavy, unruly and frizzy hair
- LOVE CURL
Curl-enhancing and moisturizing products for curly or wavy hair
- VOLU
Volume-enhancing products for fine or limp hair
- SOLU
Clarifying products for normal to heavily-styled hair
- MOMO
Moisturizing hair essentials for dry or dehydrated hair
- MELU
Anti-breakage products for long or damaged hair
- MINU
Illuminating and protective products for colored hair
ESSENTIAL HAIRCARE
DEDE Shampoo Delicate daily shampoo suitable for all hair types
$37.00
Price ($0.15/ml)
ESSENTIAL HAIRCARE
DEDE Conditioner Gentle daily conditioner for all hair types
$42.00
Price ($0.17/ml)
Award Winner
The nine families of Essential Haircare each meet a specific function: nourishment, hydration, volume, shine, protection, elasticity, smoothness and daily care.
Essential Haircare is the perfect expression of our strong belief in sustainable beauty. Each product family (named with an abbreviated description of the function) is enriched with an active ingredient sourced from Italian Slow Food Presidia farms, helping to contribute to the biodiversity of the planet.
Even More Essential, Even Better
NEW! MEET ESSENTIAL HAIRCARE SHAMPOO REFILL POUCHES
At Davines, sustainability is at the heart of everything we do. Now, after much research and testing, we’ve developed a new solution that’s good for your hair and for the planet: refill pouches for five of our best-selling Essential Haircare shampoos. NOUNOU, MINU, LOVE SMOOTHING, LOVE CURL, and MOMO
A SUSTAINABLE HERITAGE
Hair care that is kind to every type of hair, that respects people, their values, and the planet on which we all live. This was the vision behind Essential Haircare, which celebrates its 20th anniversary in 2024.
Biodiverse beauty
Every Slow Food Presidia ingredient in Essential Haircare is cultivated by Italian farmers who work to preserve unique ingredients that are at the risk of extinction.
Essential Haircare lets you feel good about giving your hair the custom care it craves, while also helping to protect and preserve the biodiversity of our planet. The local farmers behind each family represent a different ingredient at the risk of extinction, which is now utilized as an active part of each formula.
Essential Shampoo Bars
All the benefits of a professional shampooin the new solid format. Now available in four versions, for different hair types and results.
Five reasons for trying Essential Shampoo Bars:
1) The packaging is 100% PAPER
2) Every formula contains an ACTIVE INGREDIENT FROM A SLOW FOOD PRESIDIA protecting the biodiversity of the Planet
3) Solid formats are convenient and LAST UP TO 4 WASHES
4) THEY ARE COMPACT and perfect for you travels
5) Shampoo bars maintain the PROFESSIONAL PERFORMANCE of our liquid shampoos
Helping the planet from the inside out
This line of customized haircare has a strong foundation of eco-friendly ingredients and packaging.
Sustainable formulas
Essential Haircare is made with high percentages of naturally-derived and biodegradable ingredients — minimizing environmental impact while boosting sustainability and performance. Sulfate and paraben-free, the gentle formulas of each family meet the needs of different hair types, while offering an immediate cosmetic treatment.
Sustainable packaging
Essential Haircare products are made using the smallest amount of food-grade plastic, which can be easily upcycled into pots for small plants. The packaging is manufactured using only energy from renewable sources; any carbon dioxide emissions generated are offset by funding the creation of reforestation projects.
Sustainability Facts
Global sustainability goals on the small scale.
B CORP
B CORPORATION
We are proud to be a B Corporation, meeting the highest standards of social and environmental responsibility.
SDGs
SUSTAINABLE DEVELOPMENT GOALS
We have integrated several of the United Nation's Sustainable Development Goals into our own business and production strategy, such as clean energy and climate action.