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ESSENTIAL HAIRCARE
MINU Shampoo
250 ml
ESSENTIAL HAIRCARE

MINU Shampoo Illuminating shampoo for colored hair

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Size
250 ml

Free Shipping on order $75+

Free samples with every order.

Anti fading
Softness
Shine
  • Illuminates and protects color-treated hair.
  • Preserves color vibrancy and intensity.
  • Gently cleanses hair.
  • Removes dulling residues, including metals and minerals from hard water.
EFFICACY TEST

Long-lasting color vibrancy for up to 4 weeks* Metal chelating action: effectively removes hard water metals**

*Instrumental test on hair strands exposed to UV light or repetitive washes, comparing results using MINU shampoo, conditioner/mask, and milk vs. control (shampoo without color protecting benefits).
**Instrumental test on hair strands exposed to Fe, Cu, Mg, and Ca, comparing MINU shampoo to a non-chelating placebo.

AQUA / WATER / EAU, COCAMIDOPROPYL BETAINE, SODIUM LAUROYL METHYL ISETHIONATE, SODIUM METHYL COCOYL TAURATE, SODIUM COCOYL ALANINATE, DECYL GLUCOSIDE, PARFUM / FRAGRANCE, GLYCERIN, BENZYL ALCOHOL, SODIUM BENZOATE, GLYCOL DISTEARATE, LACTIC ACID, INULIN, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, COCO-GLUCOSIDE, MALPIGHIA GLABRA FRUIT EXTRACT / MALPIGHIA GLABRA (ACEROLA) FRUIT EXTRACT, TETRASODIUM GLUTAMATE DIACETATE, CELLULOSE, CELLULOSE GUM, TEREPHTHALYLIDENE DICAMPHOR SULFONIC ACID, BUTYLENE GLYCOL, GLYCERYL OLEATE, GLYCERYL STEARATE, COFFEA ARABICA SEED EXTRACT / COFFEA ARABICA (COFFEE) SEED EXTRACT, CITRIC ACID, SODIUM HYDROXIDE, SODIUM GLUCONATE, CI 61570 / GREEN 5, POTASSIUM SORBATE, CI 60730 / EXT. VIOLET 2, CI 19140 / YELLOW 5, LIMONENE, POGOSTEMON CABLIN OIL.
The product information listed here might be subject to change. Always refer to the product packaging for the most up to date ingredient list.
12 M
WARNINGS
FOR EXTERNAL USE ONLY. AVOID CONTACT WITH EYES. RINSE THOROUGHLY IN CASE OF CONTACT WITH EYES. KEEP OUT OF REACH OF CHILDREN

How to get color-protected, soft, and shiny hair with MINU Shampoo?

  1. Apply to wet hair, massage and rinse thoroughly.
  2. Repeat application if needed.
  3. After shampooing, apply a conditioner or a mask formulated to help prevent color fading, reduce breakage, and deliver deep nourishment. Try MINU Conditioner or MINU Mask to protect hair color, strengthen strands and leave hair soft, vibrant, and healthy-looking.

Enjoy your hair color protected, shiny, and vibrant every day.

Ingredient Highlight

This shampoo contains Regenerative Organic Certified™ green coffee extract: Sourced from Mr. Aber Tocto's Churupampa farm in Chirinos, Peru. It contains caffeine, caffeic acid, and ferulic acid that protect hair against damage and help keep color vibrant, reducing fading caused by frequent washes and UV light exposure.

Touch and Feel

Feels like: A rich and creamy texture that envelops the hair in a velvety lather.
Smells like: Zesty citrus and soft florals melting into musk and patchouli for a fresh, radiant, and grounded scent.

FAQ

Yes! MINU Shampoo is formulated with a blend of natural ingredients, including Regenerative Organic Certified Green Coffee extract, a sustainably sourced ingredient from Perù. Regenerative Organic Certified Green Coffee extract contains caffeine, caffeic acid, and ferulic acid that protect hair against damage and help keep color vibrant. It contributes to protecting hair from fading caused by frequent washes and UV light exposure.

To get the full MINU experience, pair MINU Shampoo with MINU Conditioner and the MINU Mask. MINU Conditioner is specially formulated to add shine to your hair and protect it. Using MINU Shampoo and MINU Conditioner together can help ensure that your hair color lasts longer and your hair is well nourished between salon treatments. The MINU Mask is also designed to nourish colored hair, adding shine and protect from breakage. Try the MINU routine yourself—choose a FREE MINU Sample with your next order.

Because MINU Shampoo is made with a gentle formula that doesn’t strip the hair and contains ingredients—including Regenerative Organic Certified Green Coffee extract—that contributes to color protection, it helps to cleanse without making the color fade too soon. If you get your hair dyed, it is best to use a shampoo specially formulated for color-treated hair to get the most out of your salon treatments. MINU Shampoo also contains ingredients that gently yet effectively cleanse to removes dulling residues, including metals and minerals from hard water, which can compromise color shine over time.

MINU Shampoo is versatile and can work on any hair type, from fine and straight to coarse and curly. It is designed specifically for hair with cosmetic color since it prevents fading. However, the gentle formula, full of active ingredients, ensures that all hair types are nourished, protected, and softened.

If you have recently dyed your hair and want to prolong its duration and shine, the first step to maintaining the cosmetic color is to choose a shampoo for colored hair. Davines offers various types, some even specific by shade. This includes the Heart of Glass line, developed for the care of both cosmetic and natural blonde hair. Shampoo for dyed or treated hair is ideal for keeping the color vibrant for longer as it cleanses the scalp without washing away the color pigments. The products of the MINU line will help you protect and prolong the tone and intensity of the color, especially if used in combination with other specific hair products: Heart of Glass for blonde and bleached hair, Alchemicrange of shampoos and conditioners with pure pigments that can intensify and brighten both natural and cosmetic color. By including this shampoo in your hair routine, your color will appear bright and vibrant for longer.

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Made In Italy

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