Christine M.
OI shampoo and conditioner deliver well-cleaned and good scented hair. Does not strip color nor make hair limp. Great products.
Kimberly J.
Product smells amazing, it lathers, and feels great. However it hasn't made a great change in the condition of my hair. A little pricey.
Carol S.
Your OI Shampoo lathers beautifully and cleanses my hair to be soft and manageable. I love it!
Emily S.
I usually use Love, but thought I'd try IO this winter. I'm still figuring out how much product I need for my long thick hair, but overall I like it.
Vanessa G.
My hair feels truly clean and smells like a salon. I have tried brands like olaplex and caviar and nothing cleans and leaves my hair fresh like this one.
Sandra V.
So much to love and appreciate about the OI line! I have fine hair and OI transforms my blah stands into a shiny, silky, frizz free, hydrated, healthy, manageable miracle. The big benefit is I don’t have to use styling products in order to make my hair “behave”. My dark blonde lob loves Roucou oil so adding in the All in One Milk is a necessity to achieve that effortless style that wears well for days and causes zero damage.
Cam C.
Love love love! Makes my hair shiny and beautiful, and smells great. I wash with this shampoo twice a week and it works perfect, I could probably get away with using it once a week. Plus if you layer it with the OI hair butter, you get a nice shine.
Mollie
Repeat customer. This is by far the best shampoo/conditioner combo I’ve ever found for my curly hair. The smell is perfect! Clean, fresh, and ultra moisturizing. A little goes a long way too.
Candice
Works great with the hair butter. Good for my thick and frizzy hair.
Sarah P.
Leaves my course thick hair soft and clean.
Karen R.
I absolutely love the way this shampoo leaves my hair feeling and looks. It's light and smooth yet has body and shine.
I've never used a brand of hair care products that does so much for me. Physically my hair looks great...emotionally...I feel pretty...even at my more "mature" age.
Karen
Shawano Wisconsin
I buy online since the brand is not readily available.
Heather R.
I really wanted to love the oi shampoo and conditioner but it has really dried my hair out. The smell is slightly off putting. When my hair is dry it smells like mildew. I am bummed it was so expensive
Heather Rider
California
GUAN
Smells so good and makes my hair so soft
Gail c.
I have been using this product for about six years love it
Shelly P.
Great product !!
D H.
I love the shampoo and conditioner, however the conditioner opened during transit and I lost much of the contents inside the box. The containers need to be better packaged.
Wendy W.
I love the OI shampoo! It creates a rich lather and has a wonderful aroma. My hair, which is quite thick, is healthy and manageable.
Kathy R.
Kathy Rossi
Limestone, TN
edwina
I give 2 star because of the terrible packaging. who ever package my hair care products should have a training on how to package an item. no protection at all from the harsh mailing process.
Martha B.
Love this shampoo and conditioner. Leaves my hair so soft and beautiful
Charmaine D.
Love the smell and how I don’t need conditioner anymore just a styling product
Julie M.
I love that only a small
Amount is required to achieve great lather and cleanliness My hair is nearly to middle of my back and NO Tangles with shampoo I finish with OI conditioner and it is so easy to comb out Doesn’t have that greasy , heavy feeling either
Polina N.
really good shampoo for long thick hair
Juliana
I was disappointed to find that the shampoo bottle didn’t have a protective seal when it arrived. The consistency was very watery unlike other shampoos I’ve used. Overall, the quality was not what I expected.
Preethi M.
Found one shampoo in America after my favorite American based brand their formula. As a South Asian, it has been hard to find a good hair product for my medium but 2A hair. Almost all hydrating shampoos, weigh my hair down, and the other options made my hair frizzy and poofy. The clarifying shampoos made my hair dry.
So I always end up shipping hair care products from foreign countries that actually make products for people who have hair like mine.
So , I'm glad I was able to give a trial of Davines recently and ended up getting Oi shampoo, it makes my hair soft and moisturized without weighing down, this is very imporant. So my hair is neither dry, nor frizzy but also not weighed down and oily by end of third day. My hair stays soft and shiny even at end of 4th day.
Patricia S.
Love Davine's products! I use the Oi line. It's great! Smells so good! Most of all if keeps my hair looking and feeling great!
Judith S.
I have used Davines products for years and honestly no product is better than another. They all leave my hair healthy and shiny! I love Davines. My only wish is that more salons would carry this product. I was excited when I found that I could order Davines directly from the factory and not through a store. I advertise consistently to any and all hairdressers that don't know Davines, to give it a chance. I even pass out the samples that are sent to me!
Heather B.
Was told this was the best product to use to keep hair soft and shiny and healthy, without weighing it down. I also have highlighted hair and this works really well with it and keeps my highlights looking great. Healthiest my hair has ever been! I also use the conditioner as well. I love the smell as well
Jackie F.
I wanted to love this so bad, but it simply wasn’t for me. It did not provide the shiney look for my hair and it made it even feel and look a little full. Didn’t hate it but didn’t love it. Love the conditioner though! I would probably go for momo shampoo myself.
Katherine W.
Smells great, gentle, enriching. Makes hair soft without weighing it down
Kathleen T.
Great shampoo!
paige v.
i think the product works really well, the scent is not my favorite very perfumed the packaging is not great you have to pour it out so some gets wasted unfortunately for an expensive product that was the reason i won’t be purchasing again
Lisa S.
The Oi products are the best I have ever used and I have tried a lot in my life time. With color treated hair it is always difficult to find that product that really has an effect on your hair. Oi Provided the nourishment my hair needed. My hair looks so silky and shiny. And better yet it feels wonderful and healthy again.
Tara C.
Have used this for 2 years. I will never switch. My hair is softer and visibly healthier. I receive many compliments on my hair since switching to the Davines Oi line. I am addicted to this fragrance.
Maci T.
I ordered the 280 ml bottles of oi shampoo and conditioner. I only received an empty box with the welcome packets. I’m extremely upset, just want my shampoo and conditioner. I normally love davines and use it because the oi line is acne safe, but this is insane.
Ashley
I was pleasantly surprised by this shampoo. I have coarse, wavy-curly hair and I have a problem with products building up easily on my hair. This is a liquidy formula that has a nice lather and a gentle cleanse. It is more on the moisturizing side, but it rinses nicely and doesn’t leave a residue feeling on my hair. (I always double-cleanse). It has a beautiful fragrance, but it is strong so if you are sensitive this may not be for you. I took off a star because while I enjoy the consistency, the screw cap makes it difficult to control the amount that dispenses. This product is concentrated, and at this price point I certainly don’t want to waste it!
Mary Anne W.
Love this shampoo and conditioner. All their products are wonderful
Mehreen S.
Don't judge book by its cover. When I saw the bottle of this shampoo I thought it looked like a medicine bottle and I thought the results will not be that good. The results amazed me. The packaging looks cheap and smell is just fine. The consistency is good. It creates a good amount of lather in my hairs and rinse off easily. The hairs become very soft in just single wash and it remains soft the whole day. I think they should work on packaging and the instructions were not in English. Overall I just love the results and will buy it. I recommend this shampoo. I received this shampoo as gift in exchange for my honest reviews.
CoastalDesert G.
La Lou Salon Scottsdale AZ, was my introduction to Davines Oi Milk Shampoo in 2017. I have heavy high and low lights and needed a product that would continue keeping my hair healthy with beautiful shine. The fragrance is wonderful and I love it. My hair smells beautifully fresh and clean days after shampooing. It’s now 2024 and I continue my hair care regime with the Oi Milk line of products.
Merel X.
I’ve been using the Hair Softening Shampoo and I’m loving the results. My hair feels incredibly soft and looks so shiny after each wash. The shampoo has a lovely milky texture that lathers well and rinses out easily. The Roucou oil in the formula leaves my hair feeling nourished and protected from environmental damage. Plus, the scent is amazing and lasts all day. It’s great for detangling too, making my hair smooth and manageable.
Raven A.
Smells so good and really cleans my hair after a week of dry shampoo and hairspray
NANCY C.
I have several Davines products and love all of them! I’m 75 years old and my hair no longer has the naturally good texture, etc. it once did. Your products help a lot.
Kristen L.
I have tried several shampoos for fine hair, but Davines Oi Shampoo is the only one that doesn't leave my hair a tangled mess or weigh it down post-wash. In combination with the DEDE hair mist and a daily pump of Oi Oil on my dry hair I can go days with smooth, healthy hair.
Britteny K.
This has been the best my hair has been in years!!! I will definitely be repurchasing!!! I hope in the future they make refills!!!
Elizabeth S.
I’ve been using this shampoo for more than a year and I noticed it’s done wonders to my bleached balayage hair. It helps with detangle and nourish my hair.
Terri H.
i was charged $143 for products and never received my shipment. reached out for customer service for help but no response. will update review if They do reach out to me.
Marie W.
It leaves my hair so soft and manageable! There is nothing better!
Kathleen G.
OI shampoo, conditioner and all in one milk are daily staples. The fragrance is divine and it leaves my hair conditioned and ready to style.
Michelle D.
I wanted to love this as so many great reviews and I really like the heart of glass line, BUT my hair did not respond well to this line, it made my hair feel like straw and OMG the smell!! Nasty wet dog mixed with cloves…it literally gagged me in the shower. The dried version doesn’t smell much better. I used the conditioner, milk and oil and it smoothed out pretty decently once blow dried and flat ironed, but it was not as soft as when I use the Heart of glass. I wish they wouldn’t limit qty and only send samples with orders as I would like to try a couple of other product lines without being stuck with expensive product if it doesn’t work well with my hair.
Laura T.
I will depart from Davines ever again . I had to cut down costs and couldn’t buy this anymore. But my hair paid the price. It was a constant frizz issue with my wavy hair, especially living in Florida! I love to air dry my hair and this allows me to have frizz free hair, soft and smelling wonderful! A little goes a long way!
Cindy M.
Tried this for the first time today. My hair feels wonderful but I have to honestly say I’m not a fan of the’ perfume smell. It’s a little too strong for me. I’ll stick to the Momo and use the OI milk and oil.
Sophie T.
Love love love davines. I’ve been using the products over 10 years and haven’t found anything I like better.
Kimberly S.
Pensacola Florida 32501
Emily B.
I emailed support as I received my package and the bottle cap on the shampoo was open and I lost 1/4 of the product. This was over a month ago and no response from their customer support.
Ceilia
Caused me triple the amount of hair loss that happened for the next few showers despite using it once. Luckily they refunded me, but it destroyed my hair.
kellie m.
I have been using the Oi product line since Covid times. I get my hair colored every 6 weeks and Baylage twice a year. The salon I go to doesn't use the Davines line, but my hairl stylist tells me my hair has in its best shape for the past 4 years. She tells me to continue with my Oi routine and do not change a thing! I wash my hair with Oi every 3-4 days and use the conditioner 1x weekly. A very little goes a long way with the shampoo and the conditioner and I have medium length hair; so the price point seems expensive at first, but if used as stated- you will use Oi for very a long time. I usually only have to purchase 1-2x yearly. I love this product line and will always purchase. People usually comment about healthy and lovely my hair looks/smells. The free samples they send along are a bonus as well! I hope this as helpful. Hair type- fine/thick/medium length/golden blonde.
Marisa O.
Please remove lauric acid! This was my favorite shampoo for years but since you changed the formula I have acne all over my neck and back and can no longer use it :(
Susan G.
I've been using OI for years now. It is the only shampoo and conditioner that never builds up, and never disappoints. Some reviewers mention the screw-off cap of the shampoo. I also found this less than ideal, so I substitute a pop-open cap from one of my other brand products ... now all is perfect! I have no reason to ever stop using OI.
Kim P.
Although I love Davines products, please be aware that if you have an issue there is no customer service line to speak with someone if you have an issue. I ordered 2 advent calendar boxes, only 1 showed up. I emailed them 3 times now several pictures of labels and boxes showing how it was labeled with 2 but clearly could not fit 2 in the box it was delivered in. It’s been 4 days and no response or resolution. It was to be a Christmas gift so I cannot express how disappointing this is, and I’m out $169.
Paige
The bottles are not full though when delivered. Keep that in mind when purchasing.
Camila .
I've been using the Davines OI line since 2019 and I don't think I will ever simply adore anything more than this, still keep repurchasing til date. This is highly hydrating, nourishing, cleans well and the smell has become a distinctive scent for me.
Audrey
The bottle is a poor choice - if you do this style, please include a pump. Wasting a ton of product by having to pour it on to the hand
Claudia P.
Itdoes not weigh hair down, in addition to the shampoo,i used the hair butter. I love the fresh scent and silkiness of my hair!
Debbie
I love the product!My hair is soft ,shiny and no more frizz.It is very concentrated so very little product is needed.I only wish the cap was different to make it more user friendly.
Lori
I love the product. My hair is shiny and healthy. My only complaint is the price point. The bottle is tiny and no where near enough product for the price. I will use this lovely shampoo sparingly and may not be able to justify future purchases.
Marissa F.
Great product with great results! I have a lot of low porosity wavy hair and the results for this were great. The sent, however is…If you like the smell of your mothers calgon bubble bath from the 80s or is you’re really into the scent of summers eve this is you! If not, I would take the “amazing scent” reviews with a grain of salt.
Ashley M.
Scent: I wasn’t as in love with the scent as most other reviewers. It’s just fine at best.
Packaging: Didn’t even think of the screw top until I actually had to take it off in the shower which is such a pain in the ass. Definitely will be looking for a pump or lid that just snaps up and down. You could very easily pour half the bottle out if you’re in a hurry.
Hair: It lathers well and my hair felt great after. I’m still not sure if it’s worth the price given my other two gripes but definitely a decent product overall.
Caledonia G.
Tried both the OI shampoo and conditioner. They work well and clean/nourish as you’d expect from a shampoo and conditioner. It gets 5 stars because it will make your hair smell amazing and not just right out of the shower but for multiple days. When I went to smell the product in the bottle I thought it was just okay but it somehow smells even better on your hair then in the container. Definitely give it a try if you like a more botanical/mature fragrance!
Marisa O.
Please change the formula back to remove lauric acid :( this was my favorite shampoo for years because my skin is very sensitive so now that you changed the formula I have back acne and have to search for a new shampoo!
Ally
Absolutely love this shampoo. I’ve been using it for a year now and it makes my hair feel great. The price point is higher, but a little bit of product goes a long way & it lathers so well. I also don’t wash my hair as often as I did when using cheaper shampoos, so the bottle lasts a long time. The scent is unique, more earthy than sweet or fruity.
Alexandra C.
I recently started using Davines products and this one is definitely my favorite. You don’t need a lot of the product, which I love! Oi definitely has made my hair smoother and shinier. Highly recommend.
Lori D.
Yes, now this one rocks. Love the scent.
Rachel M.
I absolutely LOVE this stuff. Not only is the smell amazing but it has made my hair healthy. After years of black box dye and then stripping it out and going light, my hair needed help. This stuff has been a miracle. And it helps that every time I was my hair my boyfriend tells me how much he loves the smell of my hair. I am now on a regular shipment ❤️
Monica B.
I use all the Oi products, shampoo, conditioner and hand cream. I love them all and people stop me regularly to ask me about my hair.
Yus H.
El olor es riquísimo!! Limpia muy bien el
Cabello y si lo combinas con un hair mask tu cabello va a estar en otro nivel ..
Chloe
I just keep coming back to this line! I’ve used it on and off for years and will get the itch to try something new… literally nothing I’ve tried has compared. My hair absolutely loves these products! Added bonus, a little goes a long way!!
Karina
I’m a big fan of OI!!! I love the shampoo, conditioner, hair butter, all in one, oil. All these line help me a lot with the freeze and my hair looks super shiny!
Candice P.
Oi products have been my hair care brand for 5 years now. The shampoo and conditioner go a long way. My hair is less oily, which makes days between washes longer. Every time I was my hair it’s such a pamper moment. My hair is soft, shiny, manageable. I find that my hair can go long periods without needing a trim, as it’s healthier all around.
Amy
I was first turned on to OI shampoo at my salon. I could not get enough of the fabulous fragrance. My hair felt great, looked great and stayed looking that way 2 days after using it. I quickly bought all things OI and have been using it for 3 years. It is worth every penny!
Susan B.
The OI shampoo and conditioner are really on another level altogether. Never would have DARED to go three days. The texture and fragrance are amazing. Thank you!!!
Sarina M.
My only complaint is how expensive this is *cries.* PLEASE put it in a better bottle so none of this expensive (yet wonderful) shampoo goes to waste.
Kayla T.
This shampoo saved my scalp and my sanity! I had tried every shampoo under the sun and couldn’t find anything to balance my sensitive scalp and hydrate my somewhat dry, fine hair without weighing it down. This set is a GODSEND. It smells like what being wrapped up in a fresh blanket feels like. Like clean laundry and a hint of pipe smoke? It’s intoxicating. My hair is easily detangled straight out of the shower, and dries soft, shiny and bouncy! I am so thankful I found this when I did! Also, I found that the cap from a large dish soap bottle (the flip-top kind) fits on the shampoo bottle perfectly and makes it much easier to use! :)
Michele
OI Shampoo (and Conditioner) is incredible. The scent is wonderful and sticks around for days. The results after washing and conditioning with the OI products is like none other. I have tried many - Oribe, Kerastase, Amika - they're good but my hair responds best to Davines OI products. My hair always looks amazing. I receive so many compliments but the most rewarding compliment comes from the beautiful stylist I see regularly. If she approves it has to be good! Everyone should give the OI line a go at least once. Chances are they'll never look back.
Chrissy G.
Amazing! I love everything about it ... the smell, the way my hair feels. I was introduced to this line by my hair stylist. My hair has never felt so soft and silky. I love it!
Patty G.
I have used Kérastase for years but knew I needed more natural ingredients after a bout with Covid that left my hair dry and brittle . I did some research and settle on this line of shampoo and conditioners ! Love it ! My hair is bouncy , shiny and feels soft.
J B.
Having struggled with a dry scalp and lack luster hair, I was gifted some Oi shampoo and conditioner and game changer. Not only does it smell great but works likes a dream. My hair hasn't felt this soft and manageable since I was prob 8. Highly recommend this.
Jenn
I love the scent. It make my hair look & feel great.
Kathy R.
I purchased this shampoo for my mom because she loved the smell while we were at our hair stylist! She said it is hard getting used to how soft her hair is!! She loves it!!
Karla W.
My sister left her travel sized OI products at my house because they wouldn't fit in her suitcase. I loved how my hair looked and felt with these products and have been using them ever since. I have fine, thin, naturally curly (frizzy) hair. The texture changed after 2 bouts of covid and I fought with it every day, especially with the humidity here in Florida. The OI products have worked great to tame the frizzies without weighing it down.
Amalia
I received this and a few other Davines products as a gift and this is by far the one I flew through the fastest. It makes my hair feel super clean and soft/smooth but not in a way that feels like it took a bunch of chemicals to do so. While it's on the pricier side vs shampoos you can get at drugstores, I honestly don't think I can ever go back to those. Came here to restock!
Rachel V.
I've been all over the map, looking for a shampoo that doesn't dry out my hair or make it look greasy and I've finally found it. The OI shampoo is a dream, it smells amazing and leaves my hair looking silky and smooth. I have thick wavy hair and this shampoo somehow manages to tame the mane. Truly, I can't recommend it enough.
Christy F.
Ever since I started going to my new stylist over a year ago, this is what she uses the entire line. I bought this and the conditioner. Love them both!! My hair never looked so healthy. My daughters say the same!
Thank you
Amy M.
My hair has felt so incredibly soft and healthy since using this shampoo twice. I also noticed that my hair is not falling out like it was with other shampoos. Wonderful scent and wonderful product. Thank you!
Ginger C.
LOVE the entire OI line!!! Makes my hair soft and shiny and smells HEAVENLY - It sort of reminds me of a spicy baby powder. I also use the body wash and hand cream - wish they made a body spray SOOOO GOOD!!!
Janice H.
It didn’t live up to the rave reviews I read, especially when I received the bottle from the delivery and it was a 1/4 empty. When I order a shampoo for that price I expect the bottle to be full as pictured on the website!
Contacted Customer Service and still no reply. Very disappointed!
Janet I.
My daughter and I both use and love this Shampoo. The only one we use and we have totally different hair types. She works in a Salon and they use only this
Sandra S.
I LOVE the products, just not impressed how long it takes to receive it after you order it. I could have went into a salon and bought it had I known it would take you this long to ship it. You all need to work on that or at least let us know it will take 3 1/2 weeks to receive the product. For that reason, I will no longer order directly form you.
Carla
I absolutely LOVED how the OI shampoo and conditioner made my hair look and feel. The shine is incredible and my hair is so soft. However, the smell is very strange! I really wanted to love it and get used to it, but I just couldn't. It's not that its a bad smell, it's just nothing I want my hair to smell like. I can't place it, but it's something more cleaning-product related than hair product related. I won't re-order for now and hope the smell is changed soon :-/
