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OI
OI Shampoo

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OI

OI Shampoo

Hair Softening Shampoo

Milky-smooth Shampoo ideal for all hair types. Infused with nourishing Roucou oil is the perfect daily shampoo to maintain soft, shiny and voluminous hair. Antioxidant action and longlasting perfume.

COD. 76004

77,1% Naturally origin ingredients

We consider an ingredient natural if it's 100% natural without any synthetic portion.

Vegan friendly

This product does not contain any ingredients of animal origin.

Size

Free Shipping on order $75+

Free samples with every order.

Benefits

Shine
Hydrating
Softness
  • Delicate and sensory cleansing.
  • Enriched with Roucou oil with a high content of carotenoids, vitamin A and selenium, with protective properties to improve the appearance of damaged hair
  • Detangling action.
  • Strong and immediate cosmetic effect.
  • Soft, shiny and full-bodied hair.
  • Persistent perfume.
ABOUT THE PRODUCT
The ideal shampoo for all hair types, OI Shampoo is infused with nourishing, carotenoid-rich Roucou oil. Our hair softening shampoo has a milky-smooth texture, leaving hair satin-soft, shiny and hydrated - with a long lasting perfume and immediate cosmetic effect.

Ingredients

AQUA/WATER/EAU, SODIUMLAUROYLMETHYLISETHIONATE, DISODIUMLAURETHSULFOSUCCINATE, SODIUMLAUROYLSARCOSINATE, COCAMIDOPROPYLBETAINE, SODIUMLAURYLSULFOACETATE, SODIUMMETHYL2SULFOLAURATE, PANTHENOL ,PARFUM/FRAGRANCE, SODIUMMETHYLISETHIONATE, BENZYLALCOHOL, ACRYLATES/C1030ALKYLACRYLATECROSSPOLYMER, LAURICACID, PPG26BUTETH26, COCOGLUCOSIDE, PHENETHYLBENZOATE, GLYCERYLOLEATE, PEG40HYDROGENATEDCASTOROIL, SODIUMBENZOATE, GLYCOLDISTEARATE, CITRICACID, TRISODIUMETHYLENEDIAMINEDISUCCINATE, POLYQUATERNIUM7, DISODIUM2SULFOLAURATE, SODIUMHYDROXIDE, SODIUMLAURATE, AMODIMETHICONE, GUARHYDROXYPROPYLTRIMONIUMCHLORIDE, C1115PARETH7, HELIANTHUSANNUUSSEEDOIL/HELIANTHUSANNUUS(SUNFLOWER)SEEDOIL, GLYCERYLSTEARATE, GLYCERIN, LAURETH9, CITRONELLOL, GERANIOL, TRIDECETH12, BIXAORELLANASEEDEXTRACT
The product information listed here might be subject to change. Always refer to the product packaging for the most up to date ingredient list.
12 M

How to use

Apply to wet hair and gently massage focusing on scalp, then through lengths and ends. Rinse out thoroughly. Repeat if needed.

Packaging components

Ingredient Highlight

Touch and Feel

Feels like: A creamy texture unveiling a luxurious silky lather
Smells like: Aromatic with hints of thyme and pine, sweet and floral, warm with musk and amber

FAQ

Is OI Shampoo safe for color treated and bleached hair?

Yes! OI Shampoo is formulated with an accurate calibration of mild surfactants making it safe for use on dyed or bleached hair. The nourishing ingredients will help to add shine and moisture to any type of hair bringing benefits to color treated and bleached hair.

Yes! OI Shampoo is formulated with an accurate calibration of mild surfactants making it safe for use on dyed or bleached hair. The nourishing ingredients will help to add shine and moisture to any type of hair bringing benefits to color treated and bleached hair.

Yes! OI Shampoo is a great option for those who struggle with frizzy hair. With hydrating and nourishing ingredients like Roucou oil, OI Shampoo helps to reduce frizz by nourishing and softening strands. Roucou oil is rich in beta-carotene and antioxidants, two ingredients that help to strengthen, nourish, and protect your hair. For optimal results, follow shampooing with our OI Anti-Frizz Oil.

Will OI Shampoo work well on coarse and curly hair?

OI Shampoo is a versatile shampoo that works well for all hair types, including coarse or curly. This shampoo is formulated to gently cleanse the hair, add shine, and soften. With antioxidant ingredients, it also helps to protect the hair. It is specifically formulated to tame frizz without weightiness so you can maintain your natural texture. If you’re seeking a shampoo specifically designed for curls, try our LOVE curl shampoo.

OI Shampoo is a versatile shampoo that works well for all hair types, including coarse or curly. This shampoo is formulated to gently cleanse the hair, add shine, and soften. With antioxidant ingredients, it also helps to protect the hair. It is specifically formulated to tame frizz without weightiness so you can maintain your natural texture. If you’re seeking a shampoo specifically designed for curls, try our LOVE curl shampoo.

OI Shampoo has antioxidant properties and is formulated with an accurate calibration of mild surfactants. The formulation is intentionally designed with ingredients that can nourish and protect any hair type.

Does OI Shampoo keep hair clean for a while?

If you’re not someone who washes your hair every day, then OI Shampoo will likely work well for you. This shampoo scrubs away product build up leaving hair clean and shiny for days to follow and the unique fragrance will keep your hair smelling clean for days.

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Carbon Neutral Company since 2018

B Corp since 2016

Made In Italy

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